Search Engine Optimization - Optimizing your blog for search engines

Advertising is often too expensive and risky for small businesses. With a low budget it is often difficult to get the views you need on your blog or website. Surprisingly you don't necessarily need to spend any money at all and once perfected you may even get more views through search engine optimization then you might have gotten through expensive advertising. If your not very well acquainted with what search engine optimization is and its importance then you should first check out search engine optimization and its importance.

How To Do It

Update Frequency

One of the main things search engines look for when ranking your website is how often it is updated. This is done because an old website that is not being updated often would suggest the information has become obsolete. So to show search engines like Google that your site is not obsolete, update as often as possible and regularity. That means don't do 7 updates in a week then stop for a month.  Keep the updates happening as often as possible and on a regular basis. In the cases of a blog this would be between every other day and once every three days. The longer you do this for the higher up your site will climb in the search engine rankings.

Wording

Wording of all parts of your posts and pages are key when optimizing your site to be found by search engines. This is because search engines look for relevance. Think of it this way. When you query "search engine optimization", things with "search engine optimization" in the name come up at the top. You don't however find things that say how to get more viewers near the top. Even though both posts may have the same content, the things that are worded the same way as what you searched have a tendency to come up more. So all this means that when writing content have the titles and first few lines of your articles or posting worded the same way a normal person would most likely search using general and not complex vocabulary. To help you with this, if you sign up for Google adsense, they can tell you how many people search for different things.

For more ways to get your website views check out free ways to get more views